Site Usage Reports & ROI
User Statistics are a core deliverable for today’s information professionals. By having a reliable, secure and detailed breakdown of how information assets are being utilised by the business, strategic decisions and recommendations for information investment can be made that will save the business money, time and effort.
Information resources can then be sourced that will provide decision makers with the tools they need to perform effectively, maximising the investment made in primary and secondary information providers.
The example from a telecoms client above shows how the user statistics can feed into information purchasing decisions, based on the terms being searched for and the number of results returned. 17 people have performed searches for ‘Voice and data methodology’, however the number of documents returned is low (1). We can also see that ‘Enterprise mobility forecast methodology’ has 44 assets returned.
User Statistics are a core deliverable for today’s information professionals. By having a reliable, secure and detailed breakdown of how information assets are being utilised by the business, strategic decisions and recommendations for information investment can be made that will save the business money, time and effort.
Information resources can then be sourced that will provide decision makers with the tools they need to perform effectively, maximising the investment made in primary and secondary information providers.
The example from a telecoms client above shows how the user statistics can feed into information purchasing decisions, based on the terms being searched for and the number of results returned. 17 people have performed searches for ‘Voice and data methodology’, however the number of documents returned is low (1). We can also see that ‘Enterprise mobility forecast methodology’ has 44 assets returned.
Therefore, you can derive that further investment should be made in the former topic and no further investment should be focused on the latter. This brief can then be circulated around the suppliers, with further information required by the user base - keeping the database up to date with relevant information.
The statistics can also be used to determine where the most popular content is being sourced versus content that is never viewed or used. Once again, investment can be moved and targeted with providers offering useful and relevant reports over those that do not which provides a more efficient use of your budget.
User statistics provide a powerful feedback mechanism which, when tied into content rating and user feedback, create a window onto usage and the information that works for the organisation.
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